To grow a strong and loyal Twitter following, it is not only important to follow new people. It is also crucial to unfollow non followers on Twitter as well as other accounts that restrain you from growing.
All along the lines of Hermann Hesse, a German poet and novelist, who said:Some of us think holding on makes us strong; but sometimes it is letting go. Hermann Hesse Click To Tweet
Why to unfollow on Twitter?
Twitter allows every user to follow up to 5,000 accounts in total. Once this amount is reached there will be limits in place, which are different for every account. This means you can’t follow more users until a certain amount of users follow you back.
The result: If you don’t unfollow non followers on Twitter regularly you are limited in growing your Twitter account.
You also need to know that many Twitter users pay attention to the follower/following ratio when making a follow decision. This is the ratio between people you are following and people who are following you. A huge discrepancy might raise a red flag and result in a non follow.
Following significant more users than having followers could be an indicator of a spam account, or people not being interested in your tweets. On the other hand, having much more followers than you are following could indicate that you use an unfollow-after-following strategy to artificially grow your Twitter account.
In my opinion a good follower/following ratio is somewhere between 70 and 140%. You might want to keep your own Twitter account within these limits.
Free tools to unfollow on Twitter
Some of the following tools are able to track Twitter unfollowers separately while others will show them only in a combined list of non followers. However, using any of these tools will help you to find Twitter unfollowers and “unfollow them back”.
In its free version Statusbrew, formerly known as unfollowers.com, allows to unfollow up to 100 non followers per 24 hour period. The upgraded version, starting at $8 per month, doesn’t have any limitation on unfollow nor on follow actions.
Additionally to the follow and unfollow actions, Statusbrew gives you various extras, such as a basic twitter list management, identifying inactive or fake following and much more.
Besides the features mentioned above I like Statusbrew’s tagging function. It gives you the opportunity to monitor various accounts or tasks without the need of creating a separate Twitter list.
Tweepi is another Twitter follower management tool that offers a free account to follow new people and to unfollow non followers on Twitter. Unfortunately Tweepi doesn’t show unfollowers anymore, as they were forced by Twitter to remove this function. However, you can always check all your followers and set a filter to identify those who aren’t following you.
The free version of Tweepi allows to unfollow up to 100 non followers per day and to follow up to 250 new people.
What I like about Tweepi is that it keeps track of the date you followed someone. You can take this information into consideration when making your unfollow decision.
As a free user of ManageFlitter you are able to unfollow up to 100 non followers per day. Completing various tasks, such as following ManageFlitter on Twitter, subscribing to their newsletter or tweeting about ManageFlitter can increase the daily limit to up to 2,000 unfollows per day without the need of upgrading your account to a pro account.
The free version of ManageFlitter has a quite long waiting time to load, and it doesn’t have a follow function. However, these limitations can be lifted with a pro account that starts at $12 per month.
Although I like ManageFlitter’s feature to identify influencers, talkative, or fake accounts, I miss the option to define own filters as well as access to Twitter lists.
The free version of Crowdfire allows you to unfollow up to 100 non followers and to follow up to 25 users per 24 hour period. There are no limits on upgraded accounts which start at $3.99 per month.
The Crowdfire app allows you to identify and unfollow people who are inactive since more than 1, 3 or 6 month.
I like that the app separates recent unfollowers from non followers. However, I miss the ability set own filters and to access Twitter lists. Also the limit of following only 25 accounts per day is quite low.
From all the tools mentioned Unfollower Stats is the only one that does not offer an upgraded or pro account. This is because Unfollower Stats has no daily limits on unfollowing or following. Instead they ask for a donation via PayPal if you like their service and want to support their server and development cost.
Unfollower Stats separates recent unfollowers from non followers, but lacks a whitelist feature to prevent unfollowing users unintentionally. Also here I miss the option to set your own filters and to access Twitter lists.
The dashboard of Unfollower Stats gives some interesting statistics, such as best friends or best tweets, right after the login.
Friend or Follow allows free access only for accounts with less than 10,000 followers and asks for an upgrade for larger accounts. This will set you back $9.99 per month.
Smaller accounts can have access to some basic Twitter management functions, like a list of followers, unfollowers or fans. Unfortunately the free version only offers a grid view of users and lets you take action through a pop up only. This makes unfollowing and following a quite tedious task.
In order to get access to a list view – which might be a quicker unfollowing alternative – users need to upgrade their account.
What is the best tool to unfollow non followers on Twitter?
I prefer to make a difference and divide non followers in 2 groups:
- People who never followed back in the first place
- and people who decided to unfollow
As for those people who never followed back I personally prefer to use Tweepi. This unfollow manager shows the date followed – if done through Tweepi. This allows to give them enough time to make their follow back decision. Those which never followed back after a certain time, you can then either
- just unfollow immediately
- filter for different criteria before making an unfollow decision and/or
- safelist to prevent future accidental unfollowing/following
As Twitter unfollow tracker I use Statusbrew. This unfollow tool makes it easy to find unfollowers on Twitter as it shows them in a separate list. From there you can now
- filter for different criteria to base your unfollow decision on
- whitelist to prevent accidental unfollow
- tag account for future follow up
Ready to unfollow on Twitter?
Before you go ahead and unfollow every Tom, Dick and Harry, make sure to download my checklist for best Twitter follow / unfollow practice.
Do you manage your Twitter account regularly? What is your preferred tool to unfollow non followers on Twitter? Please share your experience with your favourite Twitter unfollower tracker in the comments below.